As travelers’ mindsets evolve, Abercrombie & Kent (A&K), the global leader in luxury travel, is unveiling a new collection of limited-edition journeys designed for the festive season. These small-group adventures embrace the magic of winter—from the snowy wilderness of Lapland to Europe’s charming Christmas Markets—blending luxury, cultural immersion, and once-in-a-lifetime seasonal experiences.

“The holidays have become a powerful anchor for meaningful travel,” says Suzanne Teng, Director of Global Group Product. “Whether it’s meeting Santa Claus in his hometown or ringing in the New Year on the Danube River, these aren’t just vacations – they’re bucket list journeys that require advance planning. This reflects a deep desire for connection, discovery, and rare seasonal moments that bring loved ones together in unforgettable ways.”

What’s Driving Winter Holiday Travel in 2025

• Experiences Over Gifts: More travelers are skipping material presents and investing in unforgettable travel experiences instead.
• Multi-Generational Travel Grows: Festive getaways are increasingly a way for families to celebrate milestones together. In destinations like Egypt and Antarctica, families make up more than 20% of A&K’s guests during the holiday season.
• Holiday Burnout & Escape Travel: Many travelers are opting to escape the stress of traditional celebrations with adventure or wellness-focused holidays over gatherings at home.​
• Coolcations: Instead of resort stays, travelers seek active winter experiences like dog-sledding in Lapland or ice cave hikes in Iceland.
• Micro-season Travel: Travellers are targeting short, distinct seasonal windows for unique weather, wildlife, or cultural events — from Northern Lights in Iceland to Christmas markets in Germany and penguin viewing on South Georgia.
• Noctourism: With longer nights in the far north, destinations like Iceland and Finnish Lapland offer extraordinary stargazing and night-time adventures.

“It’s important for travellers to know that these time sensitive experiences – Christmas Markets, Northern Lights, Holiday cruises – book far in advance, 10 months on average,” explains Teng. “This shows how eager our guests are to plan ahead for something truly memorable.”

Discover A&K’s Limited-Edition Holiday Journeys for 2025

NEW: Iceland Winter Adventure

Explore Iceland’s volcanic and glacial wonders in winter’s quiet season, when the Northern Lights blaze brightest. Highlights include VIP access to a lava show and a journey inside Vidgelmir, Europe’s largest volcanic cave, snowmobiling on Langjökull Glacier and relaxing in boutique geothermal lodges.
Nov 4–10, Dec 2–8, 2025 | 7 days from $11,995 USD, £9,715 GBP, $18,360 AUDper person

NEW: Cruise the Rhine to Europe’s Christmas Markets

Explore the festive traditions of France and Germany with a cruise along the Rhine, led by an A&K Resident Tour Director. Visit Strasbourg’s enchanting streets and wine cellars, explore Heidelberg Castle, and enjoy A&K-exclusive events including a private cocktail party and Chef’s Table Dinner.
Dec 1–8, 2025 | 8 days from $7,995 USD, £6,475 GBP, $12,240 AUDper person

NEW: Christmas in Lapland

Celebrate the magic of Christmas on a journey from Helsinki to Stockholm through Finnish and Swedish Lapland. Meet Santa Claus in Rovaniemi, go dogsledding under Arctic stars, and warm up in a traditional Finnish log cabin. Choose from snowshoeing, ice fishing, or a polar plunge, then embark on an Arctic snowmobile safari to a rustic chalet for gingerbread and fireside stories.
Dec 1–8, 15–22, 21–28, 2025 | 8 days from $14,495 USD, £11,735 GBP, $22,185 AUDper person

A Nile Cruise for the Holiday Season

Enjoy the holidays in Egypt on a Nile cruise aboard an exclusive charter of Sun Boat III, An A&K Sanctuary. Visit the Grand Egyptian Museum to view the complete treasures of Tutankhamun’s tomb, then fly by private charter to Abu Simbel’s majestic temples. Descend into the tombs of Tutankhamun, Nefertari and Seti I, and, on a private visit specially arranged by A&K, be among the few visitors permitted to enter the Wahtye Tomb at Sakkara.

Dec 20–29, 2025 | 10 days from $15,795 USD, £12,785 GBP, $24,605 AUD per person

NEW: A New Year’s Eve Cruise on the Danube

Welcome 2026 cruising the Danube River with a private riverboat party under Budapest’s fireworks. Explore Vienna’s Schönbrunn Palace and enjoy a private Viennese waltz lesson. Savor Slovakian cuisine with a local chef in Bratislava and visit a Benedictine abbey famed for its medieval manuscripts.
Dec 28, 2025–Jan 5, 2026 | 9 days from $8,995 USD, £7,285 GBP, $13,770 AUDper person

Antarctica, South Georgia & Falklands: Holiday Voyage

Celebrate Christmas and New Year amid the breathtaking Southern Ocean with onboard festivities and family-friendly programming. Explore South Georgia’s king penguin colonies and Shackleton’s gravesite, then venture to the Antarctic Peninsula and South Shetland Islands, alongside A&K’s acclaimed Expedition Team, who brings the history of polar exploration alive while revealing the region’s iconic wildlife in all its glory.

Dec 21, 2025–Jan 8, 2026 | 19 days from $21,995 USD, £17,810 GBP,$33,990 AUDper person

Special offers:

• Kids sail free in stateroom categories 1-3 when sharing with an adult.
• Save 50% on the single supplement in stateroom categories 1-3

To book your next holiday adventure, visit www.abercrombiekent.com, call your nearest A&K office to speak with an A&K Travel Consultant or contact your travel advisor.

All prices are per person, double occupancy and include internal air, if applicable.

All media enquiries, please contact:

A&K USA

Janice Yu, PR Director | jyu@abercrombiekent.com

Jean Fawcett, Senior Manager, Media Relations | jfawcett@abercrombiekent.com

A&K UK

India Roche, Communications Manager | iroche@abercrombiekent.com

A&K Australasia

Michelle Mickan, VP Marketing | mmickan@abercrombiekent.com.au

AKTG

James Treacy, Global Communications Director | jtreacy@abercrombiekent.com

About Abercrombie & Kent

https://www.abercrombiekent.com 

Abercrombie & Kent pioneered luxury adventure travel with our first African safaris in 1962, and today our award-winning travel services extend around the globe to more than one hundred countries on all seven continents. A&K’s custom itineraries and small-group journeys offer one-of-a-kind inspiring experiences, while more than 60 on-site offices in over 35 countries ensure invitation-only access to the people and places that make every destination unique. Join the world of A&K by following us on Facebook, X: @AKTravel_ and Instagram: @abercrombiekent.

About AKTG (Abercrombie & Kent Travel Group)

A&K Travel Group is a global lifestyle and travel company that sets the standard for refined and personalized travel experiences. These include Abercrombie & Kent, Crystal, Cox & Kings, A&K Sanctuary and Ecoventura as well as investments in other travel companies.